Are you ready for the first great news of 2021?
From the strategic partnership among Genuine Way, MAS and Fluid Next comes GDO-chain: a tool designed to bring blockchain technology into Italian supermarkets.
For the first time, GDO-chain will allow brands to certify their sustainability, short supply chain and social impact of the products present in the Large Scale Distribution.
The ethical values of production, environmental protection and high quality – in fact – showed an increasing impact on the choice of products that consumers decide to put in their shopping carts.
Soon you will be able to scan the QrCode of GDO-chain in one of the main supermarket chains in Italy and access all the information of what you are buying guaranteed by the transparency that only blockchain technology can provide.
We look forward to seeing you on the shelf!