ITEMx^® is a digital platform that enables brands to upload corporate documentation and certificates on the Ethereum public blockchain. Blockchain is an online distributed ledger that allows users to store data in a permanent and inalterable way. The ITEMx^® platform has been conceived with the goal of creating transparency between brands and consumers. Once the manufacturing documentation is registered on the public ledger, this information becomes permanently available to the consumer, allowing him to understand more about the quality and sustainability of a specific consumer good.